The Fall Shed is coming!

Know what to expect, and book your appointments sooner!

Many experience heavier lash shedding in the fall and winter months, and it’s completely normal.
Article by: Sugarlash Pro

There are so many reasons to love fall. Red and yellow leaves coat the sidewalks, Pumpkin Spice Lattes steam from gloved hands, and the crazy summer schedules finally wind down—plus any excuse to buy new boots is OK in my books. But the weather isn’t the only thing transitioning this season—your lashes are changing too.

On average, people will lose between 1 and 5 lashes every day. This is because at any given point in time, you have lashes in every stage of growth—from baby lashes just appearing, to mature lashes ready to shed. A single lash normally takes months to complete its growth cycle, but in fall and winter that cycle can shift, and lashes may shed more frequently. So if your clients come in for their fill appointments complaining their lashes are falling out, don’t panic! We’ve got a little insight for you and your clients, so you can both float through this season like the smell of pumpkin pie on Thanksgiving.


Why our lash cycle changes in fall isn’t entirely known, but it’s thought that the beginning of this change actually happens mid-summer. On average, the cycle of a single lash lasts somewhere between 60 and 90 days, with the active growth (Anagen) phase lasting 15-20 days, the transitional (Catagen) phase lasting 14-21 days, and the resting (Telogen) phase lasting 30-45 days. During summer, intense heat may trigger more lash hairs to go into the resting phase, halting growth, and causing them to fall out over the next month or two.

Additionally, changes in humidity that occur in the autumn months can play a role in your lashes’ growth cycle. If your skin is very dry, your hair follicles (located just under the skin) don’t get the nourishment they need for your lashes to grow. This causes brittle lashes that are more likely to fall out before their time is up.




10 things you need to know before getting your lips tattooed


I saw this article on Allure and I thought it’s helpful considerations before you get your permanent makeup on.

By: Renee Jacques


By: Renee Jacques @reneejacques

Ever since Kylie Jenner did for lips what Cara Delevingne did for brows (i.e., started the whole the-fuller-the-better trend), people have been searching for the single product or procedure that will help them achieve that same plumped-up look. We know that Jenner’s lips are the result of injections—and one of the latest trends is nearly as extreme: lip tattoos.
After a brave writer for Australian Cosmopolitan got her lip liner tattooed on, we needed to know more about this procedure. We asked Amy Kernahan, a permanent-makeup artist in New York City who’s tattooed brows, eyelids, and lips for ten years, to fill us in (no, not literally). Here are the ten things you should know if you decide to enter the world of permanent makeup, according to her.

Lip tattoos are meant to enhance lips, not create actual fullness. This procedure is designed to define lips, not to create volume or puffiness, says Kernahan. “It will just give you the appearance of a full lip,” she says. “Since part of the process is outlining right on the border of the lip, I’m only helping to give your lips the appearance that their fuller.” It’s all about the illusion.

The tattoo doesn’t just go around your lip like traditional lip-liner application. “I do an outline on the border of the lip, but I’m also shading the color down into the middle of the lip in a circular motion to give it more of a blended look,” says Kernahan. “I leave the interior part of the lip without color.”

It’s possible to get a color that’s close to your natural lip color—but that means it won’t last as long. “The more natural the color, the more frequent your touch-ups are going be,” says Kernahan. “If someone comes in and says, ‘I love my color; I just want it to be a hint more,’ they’re probably going to have to come in once a year for touch-ups to refresh that color.” Kernahan suggests tattooing your lips one or two shades darker or brighter depending on your natural skin tone.

Most places use pigment instead of traditional tattoo ink (which is why it fades). Years ago, permanent makeup was applied with regular tattoo ink. That’s why it often looked so unnatural. “When you get a body tattoo, it’s usually done with ink, which has a very watery consistency,” says Kernahan. “Pigment is thicker, so it gives that more natural powdery finish. But it does exfoliate out of your skin after 12 to 18 months. And since you eat and drink with your lips, it’s going to happen faster.”

Yes, it’s painful. Lips are especially sensitive, so if you’re considering getting this done, you may want to pay extra for an anesthetic to block the pain. “Since lips are very vascular, I share office space with a plastic surgeon and my patients have the option of paying an extra $150 for that,” says Kernahan. “If they choose to have an anesthetic, I can get the procedure done much faster.”

The healing process takes about ten days. Kernahan advises her patients getting lip tattoos to schedule the procedure for a Thursday, so they can let the swelling and dryness die down over the weekend. “The lips will look very dry and chapped as they heal,” says Kernahan. “The color gets lighter, and then as the skin heals, it comes back. You usually see the full, truest color after about two weeks.”

If you’re prone to cold sores, make sure you’re taking medication to prevent them. “The stimulation from the needle can bring out cold sores and that can really ruin the procedure and make the healing process much worse,” says Kernahan.
It doesn’t work on every skin tone. “I have to turn away a lot of people that have that darker skin tones, because they can hyperpigment. The needle abrades the skin, so when they heal, a lot more pigment is produced, and their lips could actually get darker,” she explains.

Lip-liner tattoos lasts longer than temporary lip fillers but cost more. Temporary lip fillers cost anywhere from $750 to $950, and they last for six to nine months. Kernahan initially charges $950 for the lip-liner tattoo procedure, and it’s a two- or three-step process. She charges $200 for the second visit. And for yearly touch-ups, she charges $350.

If you don’t like your tattoo, you can get it removed with a laser. “If anyone asks me to tattoo outside of their lip line, I won’t do it. If they don’t like their natural lip line, I tell them to go get a filler first,” says Kernahan. And if you absolutely hate your lip-liner tattoo, there are laser treatments that can sometimes remove the color. But that involves more money and more pain.

Everything You Need To Know Before Getting Eyelash Extensions

Not all lashes are created equal!

By: Dana Oliver Executive Fashion And Beauty Editor, The Huffington Post

Most women don’t have the time or patience to apply fake eyelashes every day. (We barely have enough time to use an eyelash curler!) So it’s no surprise that lash extensions have become increasingly popular in recent years.

But to what lengths are you willing to go for a sexy flutter like Adele or Katy Perry have? Actress Kristin Chenoweth had an allergic reaction to lash glue that contained formaldehyde, and she ended up with “eyelid lips.” Ouch!

Feeling a bit apprehensive about trying this beauty treatment? We asked lash expert Courtney Akai to debunk the myths of lash extensions.

Applying a full set of lashes takes about two hours, and can be maintained year-round with touch-ups recommended every three to four weeks

What are the most common types of lash extensions?

There are three types of lash extensions: synthetic, silk and mink. Lengths of the lashes range from 6mm to 17mm. Once selected, the lashes are applied one at a time using a specially formulated, semi-permanent glue that will not irritate the eye or damage the natural lash. However, since allergic reactions are possible, there are different types of glue based on one’s sensitivity.

How long does it take to apply lash extensions?

Applying a full set of lashes takes about two hours, and can be maintained year-round with touch-ups that are recommended for every three to four weeks. A half set of lashes is an economical alternative to achieve a similarly dramatic effect, applied as filler to thicken natural lashes, or applied outward from the eye for a specialized look.

Everyone has different lashes, and depending on the condition of your own natural lashes, lash experts can only go a certain length or thickness. (This is to ensure that your own lashes remain healthy.) For example, if your natural lashes are on the shorter, thinner side, you won’t be able to get a crazy, dramatic Kim Kardashian look, because it won’t last. It’s better to start out with a half set (50 to 60 percent of your top lashes) if you aren’t sure or it’s your first time. It’s easier to add more than to remove lashes!

What happens if glue gets in your eyes?

Since your eyes are shut the whole time lash extensions are being applied, no glue should ever get into your eye. To avoid any irritation, however, the first safety precaution you can take is to be sure that the glue is safe for your eyes and doesn’t contain anything that can harm them, like formaldehyde.

Additionally, it’s important to understand the difference between an allergic reaction and an infection. A licensed and experienced lash technician will not let an infection occur, but if you’re allergic to the glue, you’re still going to be allergic — this doesn’t mean the glue is inherently harmful.

Can you go blind?

No. Your technician should be trained properly to apply the adhesive and lashes in a way that is completely harmless. Your eyes are closed the entire time of the procedure. No matter how bad an allergic reaction may get, you will never go blind. The worse case scenario is that you need to go to the eye doctor to get specific eye drops to treat an allergic reaction.

What happens when you cry during application?

If you experience any burning or discomfort during the procedure, causing your eyes to tear or make you cry, this is a huge red flag and you should certainly speak up. You may need to have your technician change the glue. Getting lash extensions should be a completely pain-free experience.


How often do you need to get lash extensions redone?

Lash extensions last through a full growth cycle of natural eyelashes, typically six to eight weeks. That said, because each person’s lash growth is somewhat variable (just hair growth), I suggest light lash maintenance every three to four weeks to maintain a full look.

Do lash extensions fall out over a certain period of time?

Since each lash extension is attached to a single eyelash, they will fall out naturally along with the natural growth cycle of each lash. We recommend a touch-up every three to four weeks.

When an inexperienced professional applies lashes, he or she often applies one synthetic lash to three to four natural lashes, causing clumps or the lash to break and fall out. In addition, your lashes might fall out if you pick at them or try to pull them out yourself, which is a big no-no. But if you avoid those two problems, your lashes should stay intact.

Can you shower or swim right away? Are there products you should absolutely avoid?

Keep water away from your lashes for the first 12 to 24 hours after application or touch-ups. Water can weaken the adhesive before it is set and cause lashes to fall off. The after-care varies depending on the glue used. For instance, with glue for sensitive eyes, oil-based products or makeup removers around the eye area are not recommended. Using water-proof mascara on the extensions is not recommended for any type of glue, as it is hard to remove and can actually pull off the lashes prematurely when trying to take it off.

Is it OK to also wear mascara?

If you are planning to wear mascara in addition to the extensions, only use it on the tips of the extensions and with a very light hand. This will be enough to give your eyes that “pop” along with the extensions. Using mascara at the base of the extensions will get very clumpy.

*Daren’s Tip:
Avoid waterproof mascara. Waterproof mascara is harder to remove, therefore it will stay on your lashes weighing it down and collection dead skin cells, makeup, dust, dirt, etc.

Will your natural lashes get harmed or damaged?

The biggest myth is that lash extensions ruin your own lashes. They do not. If applied correctly and properly, they are safe and do not ruin the health of your natural lashes. Be sure not to rub your eyes or tug or pull on the extensions because this can cause lash loss and even damage to your natural lashes. If lashes are applied properly and to each individual lash, they won’t fall out.

What questions should you ask when searching for a reputable salon or professional?

Because of the sensitive nature of the lashes and the surrounding area, finding someone who is certified to apply the lashes is definitely a must. Professionals use professional products and have been properly trained to apply the lashes without damaging your natural lashes or more importantly, your eyes.

Just like you would with a hairstylist, research who you want to go to and how long they have been working as a technician. Look at before-and-after photos, read reviews and always make sure they are licensed and lash-certified.

Article from the Huffington Post Originally published on May 17, 2013 by Dana Oliver.

Generation Beauty LA 2016


It was my first time attending Generation Beauty 2016 in LA. Held at their usual spot the Event Deck of LA Live in the heart of Los Angeles, on 1/30 -1/31/2016. I know for sure it will not be the last. It was enjoyable just to be around men and women with the same passion as I do. The energy was contagious and very positive, I wish I was surrounded by beautiful people like them every day.

The event was pretty well organized, even with a full on rain on Sunday they were well prepared. Saturday was busy but Sunday seemed even busier.

My first and probably most important advice will be: DRESS COMFORTABLY and Bring the smallest bag you can. Above anything else, your shoes should be comfortable. I was wearing flat boots and my feet still hurt. This should be your priority. I know we all wanna look cute, and show off our style in person with our fellow Beautyholics but the truth is, that you will be standing in line  from beginning to end. And you will be adding more and more stuff to your bag.  I saw so many cute ladies with awesome outfits, but looked dreadful in line. (You will get a big bag from a vendor when you get there so no need to bring a huge bag of your own)

Also, I missed out on a few things I really wanted because of the crazy lines that kept on closing, so if there is something that is really important to you, I suggest to come super early and get your self in the beginning of the line. Also don’t put off your favorite brand, even though the staff will say that they have enough freebies for everyone, the best and most popular ones are guaranteed to run out first. I missed out on two things I was really looking forward to getting:

Makeup Forever Ultra HD Foundation
They were giving out a full size bottle after they color match you so of course everyone was there,  the staff had to keep cutting off the line because it kept getting too packed, I was a never able to get in line. I figured I had till Sunday to do it  but Sunday was even worse. By the end of the day I couldn’t get in line anymore because they had given out numbers to put a cap on the amount of people they can give samples to before the event ends.

Too Faced Cosmetics Chocolate Bon Bon Palette
I wasn’t able to get this one either because of the line, and they didn’t have enough for everyone. I heard that they only had this available for the first 100 people, so this is why you wanna get there early. I did get the Lip Melt in Chocolate Cherries & Metallic Frozen Hot Chocolate  which I ended up loving.

How to maximize your haul in this 2 day event:
Okay, so you get two tickets, one for each day, on day 1 they give you your badge and a  sort of a booklet containing “Tear Off” stamps that is basically your ticket to get your freebies. Some people say that is for the whole weekend, I do not know if that is true, becuase on Sunday, when I registered with my Sunday ticket, I didn’t wear my badge from the day before, so they gave me a new badge that contained another booklet. So then I had 2 booklets, 1 half used and 1 brand new. This allowed me to get 2 samples from each vendor I haven’t used. And one more sample from the ones I have already used on Saturday! Yup! 2 samples each brand! Imagine if I were able to get into MUFE? yeah I’m really bummed about that.

Generation Beauty - Beauty Creator Badge.

Beauty Creator Badge, and my un-used MUFE ticket.

Game plan for the next Generation Beauty:
Early bird really gets the worm here, so my plan is to get there and be in line at least 3 hours before the event starts. Do my research on who will be there specially the major brands and what I really wanna score, and make sure I get into those lines. Make a list of my priorities and follow them, this include who I wanna meet and what time their “Meet up” is. Also, I plan to use up all the stamps/tickets this time. And take more pictures, I really did a poor job taking pictures on this one, but hey! I was too excited to be there.

Overall it was a great experience, I am looking forward to the next one!

Are you planning to attend Generation Beauty this year? What are you most excited about?


My Generation Beauty LA 2016 Haul


My SEPHORA Holiday Picks


Whether you are Holiday shopping for yourself or for your favorite Beautyholic, Sephora is one place to go. You will always find great stuff whatever your budget is, and you can rest assured that your BFF will love it. So here are some of my favorites from this years Holiday Gift line up:



I have this and it really works! It’s pretty amazing. You know those cheap(er) cream liners that you have that is so hard to remove? Yeah, they are powerless against this amazing invention.

The Original Makeup Eraser $20

What it is:A reusable, ultrasoft makeup remover cloth that erases makeup with only warm water.

What it does:Remove smear-proof, waterproof makeup and mascara with The Original MakeUp Eraser®. Free of chemicals, this makeup remover gets rid of all types of makeup, including stage, sports, and theatrical makeup. Each cloth will last a thousand washes, and you only need to add warm water and then remove makeup. This ultra-soft, woven polyester-blend cloth gets rid of tough makeup without leaving behind a residue—just a fresh, healthy feeling.


LIQUID LUXURIES Fragrance Samplers $65 ($110-$113 Value)

The genius of this Sephora Favorite is that you get 15 sample size fragrances, and once you have decided which one you love the most, you can go and get a full size version at no additional cost! Yep, you read that right!

“Exchange the included voucher for a FREE FULL-SIZE featured fragrance.*

Inside this box, you’ll find 15 samples of some of our most sought-after women’s perfumes. Choose your favorite, and then take the included scent certificate to any US Sephora store* to redeem for a full-size bottle of your favorite featured fragrance at no extra cost.”

Ciate Mini Mani Month

Now, we all have Nailaholics in our lives! This collection is the perfect gift for them. Although it’s packaged for the Holidays, the colors are for all year round.

Ciate Mini Mani Month $59 ($199 Value)

What it is: A 24-piece set of nail goodies, one hidden behind each window—a fun and vibrant way to count down the holiday season.

What it does: Shape, treat, and coat nails with endless looks. Now in its fourth year, the Mini Mani Month has become a seasonal favorite for beauty lovers. It’s packed with 24 nail treats, including glitter and cream polishes, nail treatments (including the bestselling Overnight Nail mask), a nail file, and nail toppers. Each polish and treatment features Ciaté’s glossy, long-wear formula.



One of my most trusted “Go To” makeup brands is Smashbox, their palette combinations always makes sense to me. This one I want for myself for sure!

SmashBox Art.Love.Color.Masterclass $65 ($300 Value)

What it is: A set of 40 Smashbox must-haves for cheeks and eyes in packaging inspired by groundbreaking artist Yago Hortal.

What it does: Inspired by painter Yago Hortal’s one-of-a-kind, vivid artwork, this set features 40 shades of color for cheeks and eyes. The panels easily pop in and out, making it perfectly portable for holiday trips. Smashbox partnered with breakthrough artist Yago Hortal to create these mega-vibrant, limited-edition kits featuring all of their bestsellers in a range of shades—from bold pops of color to always-flattering neutrals.



The Esthetician in me really recommends this one! This is the ultimate in cleansing tool and an absolute must have for healthy glowing skin!

What it is:A gentle sonic cleansing device with two speed settings in a compact, lightweight, and waterproof design.

What it is formulated to do:This travel-friendly, lightweight, and waterproof device gives you smooth, radiant skin on-the-go. It fits comfortably in the palm of your hand, cleansing up to six times better than hands alone. The two new speed settings—Delicate and Power Cleanse—remove impurities, sunscreen, and makeup. The high foaming, luxurious, milky Skin Illuminating Cleanser is specifically formulated for use with the Radiance Brush Head to remove impurities and help transform the appearance of dull skin for a more radiant-looking complexion.


Our skin gets really dry and crackly during the holidays, this kit is designed to keep your skin at its best.

Glam Glow Gift Sexy Dazzling Hydration Set  $69 ($127 Value)

What it is: The perfect gift set featuring three mud treatments with a sleek application brush for dazzling, hydrated, glowing skin.

What it is formulated to do: Instantly glowing and hydrated skin is a must this holiday season—and with Giftsexy Dazzling Hydration Set, you can achieve this in minutes. It includes two award-winning mud treatments: Thirstymud™ Hydrating Treatment to moisturize, restore, and replenish dry skin and Supermud™ Clearing Treatment to target, prevent, and heal problem skin. Thirstycleanse™ Daily Hydrating Cleanser works with Thirstymud weekly treatment for a daily burst of hydration while cleansing the skin. To complete this set, it comes with a sleek brush for a flawless application of your favorite weekly treatment every time.

Velour Lashes

A pair of high quality lashes for every look you can think of! I’m dying just looking at this!

Velour Lashes $250 ($345 Value) Holiday Edition Lash Book

What it is: A lash book with all 15 sets of silk lashes from the Velour Lash line.

What it does: The Holiday Edition Lashbook features an encompassing collection of lashes to suit any makeup look and occasion. These faux lashes provide long-lasting, luxurious, comfortable wear. The set includes a guide to help you choose the look for every occasion.

So those are my picks from Sephora. Let me know what your favorites are!

Free Bridal Makeup



-Subject to my availability
-Must be getting married in LA/OC area
-Must be available to come to me for a trial application (Consultation)
-Wedding must be in the next 90 days (Dec 2015, & Jan-Feb 2016)
-The Makeup Application will be free, but there may be other fees involved. Like travel fee, Valet parking fee, False eye lashes upgrade, etc.
– Must sign a “Release” form so I can use your photos for my website.

Please email me for your questions. Looking forward to hearing from you!


Personalized Makeup Artist Chair


Black, lightweight, foldable and best of all Personalized!
This personalized Makeup Artist Chair is a must have for any budding or seasoned makeup artists! Put your brand on it, make it yours! Even if you are a self proclaimed Makeup Junkie! It’s must have for all makeup lovers. Personalized Makeup Artist Chairs start at $160 plus shipping. Please use coupon code DOAB2015 to get 5% OFF

To purchase, click on the photo or go to



I’m in love with my first Rocksbox set specially curated for me by Lisa! She built the set around the Sophie Harper Long Disc Necklace that I added on my wish list. Complemented by a set of Gorgana Pristine Circle Stud Earrings, it also came with a beautiful Wave Crystal Ring from Wanderlust+Co. I am so happy to find out about this Designer Jewelry Service. I have been buying cheap jewelry for so long, that I was blown away by the sturdiness and quality of these pieces. This is the best way to score Designer Jewelry for the fraction of the price! Can’t wait to see what they send me next.

So this all sounds great and everything, but I know what you are thinking… What exactly is Rocksbox and how does it work? Basically, Rocksbox is a $19 a month “Unlimited” jewelry rental from top designer brands such as Kendra Scott, the ones I mentioned above, and much more. They send you a set of curated pieces based on the test you take when you sign up. These designer jewelry are yours to wear on loan as much as you want. When you are ready for a new set, you simply return your jewelry in the packaging and shipping label that has been provided for you (Shipping both ways are free). LOVE the pieces you received? you can purchase them! The pieces are discounted and there are also member rewards that you can use towards the purchase of the piece you’d like to keep, so you end up getting your favorite pieces for a much lower price than if you bought it at a store.

This is a great service for jewelry lovers like me who keeps buying trendy jewelry and forgets about them a week later and then goes out and buys more. Rocksbox allows you to keep up with the trends, with out spending designer prices. It also helps with what my husband calls “Jewelry Infestation” (clutter) around the house. Because you can return the pieces your done wearing.

Wanna try it out! Simply go to sign up, and use my code Diaryofabeautyholicxoxo to get your first month for FREE. There is no commitment after the first month. You can cancel it anytime. Don’t forget to tag me on IG when you get your first box!